Established in 1880, Barratt & Cooke is one of the oldest family-run firms of investment managers in the UK.

In 2022 the firm embarked on a project to update and modernise their brand. Having commissioned a London-based agency to create a new logo, colour palette, and website, Barratt & Cooke turned to Out Thought to expand and roll out the new brand. 

Out Thought designed and produced a rationalised set of typographic / layout conventions and styles to be applied across a suite of brochures, quarterly newsletters, print advertising, and display. 

An additional and vital element of the project was the redesign of an extensive suite of templated forms, questionnaires, and key financial documents that sit at the core of Barratt & Cooke’s business processes and client relationships as the most common point of interaction between customers and brand.


Complex information
Form and document design
Print collateral
Typographic consultancy
Print advertising



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